In Motion
Let's see how brands use their identities in different settings.
It's Chinese New Year, it's Hari Raya, it's Deepavali, it's Easter Sunday. Are brands going to use the same designs to celebrate each holiday? Of course not!
This is why In Motion is one of the core pillars of Branding Singapore – brand applications are just important as brand identities themselves, if not more. A poorly designed brand application could ruin a logo or even disconnect audiences from the brand.
Whether you are looking for inspiration on how to design posters by yourself or intending to marvel (or scoff) at these creations, you have come to the right place.
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